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葡萄牙软木培训活动在华遍地开花

2018年7月31日

葡萄牙软木协会日前在中国开办了首届“软木学院”官方认证课程,该课程旨在打造一支专业葡萄酒文化教育工作者团队,协助葡萄牙软木协会加强软木教育活动在中国市场的影响力。授权讲师们已经积极展开工作,未来两个月将在十个城市举办近20场软木公开课程及内部专场培训,更多相关活动也已在密锣紧鼓筹备中。

首届“软木学院”官方认证课程已于6月下旬在上海和广州两地圆满结束,37位学员取得软木授权讲师资格,他们分别来自中国十个省市的15个城市,其中七位讲师将率先向广大葡萄酒爱好者举办软木专题公开课程:

这37位授权讲师通过研习“软木学院”课程,全面掌握了葡萄酒与软木的密切关系,包括软木的历史、物理特性、生产工艺、对环境的可持续发展、产品应用,以及软木对葡萄酒成年的益处等方面的知识。

葡萄牙软木协会软木国际推广项目(InterCork)运营总监Carlos de Jesus表示:“我们非常高兴看到软木学院项目在中国市场全力推进。我们的首批软木授权讲师迅速采取行动,活学活用,将他们学习到的软木知识融入其教学活动中,这清楚表明了他们觉得软木知识对其潜在学员颇有裨益。软木授权讲师们的大力支持,将有助于葡萄牙软木协会在华大力推广软木的价值,即文化、天然和未来。”

对上述公开课程感兴趣的人士请关注葡萄牙软木协会的官方微博及微信,我们将会适时分享软木授权讲师的最新授课计划。若您有意邀请软木授权讲师到您所在的城市开展软木课堂活动,请联系刘园园(010-8580 0783)或陈晨(021-6360 5511)。

“软木学院”上海站


“软木学院”广州站

关于葡萄牙软木协会
葡萄牙软木协会(简称APCOR)成立于1956年,位于葡萄牙北部,是一个代表和推广葡萄牙软木行业的全国性组织。软木是一种卓越的纯天然的原材料,葡萄牙软木协会的使命是促进和推广软木以及软木的周边产品。软木塞是软木行业的旗舰产品,全球每年有120亿瓶葡萄酒使用软木塞封装。软木塞以其独特的属性多年来一直被认为是葡萄酒的绝佳封装选择,它不仅有助于保护葡萄酒的品质,并可以提供优质的葡萄酒饮用体验。软木是一种环保的原材料,具有纯天然、可重复利用和可循环再生的特性,全球有超过70%的葡萄酒生产商选择使用软木塞封装。